Created to give our dogs something better to chew on and better for our planet. Made from all-natural food-grade and sustainable ingredients; we have developed an innovative, industry-changing material that is sure to keep your pup happy, and healthy. Our proprietary material allows us to control the density of our bones, helping us create the original BetterBone to be satiating and safe on teeth, along with our SUPERCHEWER bone for the most aggressive chewer you know!
Founded on 25 years of sustainable manufacturing experience, we created BetterBone to be safe, safe on teeth, hypoallergenic, non-toxic, planet-friendly, delicious, and dog-approved. Our proprietary in-house created material was created with your dog in mind and has been 3rd party verified to make the sustainable, eco-friendly changes that the world and industry are moving towards. We take sustainability seriously.
Manufacturing and inspired in Europe, our bones are made in Croatia. This means we adhere to the strictest REACH EU standards for chemicals and ingredients in every BetterBone. You will never find artificial chemicals, colors, dyes, or flavors, including parabens, phthalates, BPA, nylon, PVC, SVHC (substances of very high concern), carcinogens, or mutagens. Keeping your dog, family, and the planet a little bit healthier.
BetterBone is creating better options for discerning customers to make healthier decisions for their dogs, family, and the planet. We envision a world where sustainable materials, equitable supply chains, and excellent quality are standard for the pet industry. The BetterBone is just the start of that vision.
A Deep Dive into our materials, supply chains, and products.
Our principles ensure that we maintain the highest standard for our products and the entire supply chain we use to create our beautiful products. Fairtrade labor, sustainable and recycled manufacturing, paired with innovative and safe design. You can trust and feel good about the products from Blue Standard Inc. & BetterBone, knowing there is no better option for the safety and enjoyment of your dog.
We conduct studies and collect data through third-party life cycle analyses from the revered Nova Institute to ensure we are creating the change needed to ensure a healthier and cleaner future for our dogs, families, and planet. Our material supply and manufacturing partners are held to United Nations SDG and EU Reach standards to ensure safety, equity, and quality. All while reducing overall carbon emissions, c02 emissions, wastewater, and consumption of non-renewables. With constant innovation, we intend to create a new standard in sustainability and equitable supply chains. The Blue Standard.