Blue Standard Inc. & The BetterBone has developed innovative pet products that are founded in 25 years of circular, recycled, and sustainable manufacturing and material innovation. With this experience, we have developed state-of-the-art materials from recycled plastics, ocean plastics, sustainable wood, renewable plant based oils, and textile materials. Creating better options for the discerning customer to make decisions that are not only healthier for their dogs and family, but also the planet. Blue Standard and the BetterBone is our way of delivering these innovations to the everyday consumer. We envision a world where sustainable & recycled materials, equitable supply chains, and excellent quality become the standard for sustainable consumer goods. We are here to create a new standard in sustainability and safety. The Blue Standard.
Mindful consumers across the world are demanding a departure from single-use virgin plastic and unsustainable supply chain practices. They believe a shift toward a more circular economy is possible. And each day, we are striving to make this vision a more pervasive reality.
Materials, supply chains, and products to love.
Our principles ensure that we maintain the highest standard not only for our products but in the entire supply chain we use to create our wonderful products. Fairtrade labor, sustainable and recycled manufacturing, paired innovative and safe design. You can trust and feel good about the products from Blue Standard Inc. & The BetterBone knowing that there is no better option for the safety and sustainability of your furry family members new favorite dog bones, collars, leashes and other accessories.
We conduct studies and collect data through third-party life cycle analyses from the revered Nova Institute to ensure we are creating the change needed to ensure a healthier and cleaner future for our dogs, families, and planet. Our material supply partners and manufacturing partners are held to United Nations SDG, and EU Reach standards to ensure safety, equity, and quality. All while reducing overall carbon emissions, c02 emissions, wastewater, and consumption of non-renewables. With constant innovation, we intend to create a new standard in sustainability and equitable supply chains. The Blue Standard.