{"product_id":"betterbone-wishbone-medium-chew-toy","title":"BetterBone Wishbone Medium Plant Based Chew Toy","description":"\u003cp\u003e\u003cstrong\u003eBetterBone Wishbone Medium — the better chew, sized for medium dogs.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA plant-based, planet-friendly chew built for dogs from 30 to 60 lbs — Border Collies, Australian Shepherds, Bulldogs, Doodles, and other medium breeds. Powered by our proprietary Vernovo™ material, a blend of cellulose and plant extracts, BetterBone Wishbone Medium gives them something safer and more satisfying to chew on — without nylon, rawhide, or harmful chemicals. Pick Moderate or Hard and give your best friend a chew you can both feel good about.\u003c\/p\u003e\n\u003ch3\u003eWhy Choose BetterBone Wishbone Medium?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlant-based\u003c\/strong\u003e and made from renewable materials\u003c\/li\u003e\n\u003cli\u003ePowered by proprietary \u003cstrong\u003eVernovo™\u003c\/strong\u003e (cellulose + plant extracts)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo nylon, no rawhide\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eFree from harmful chemicals and artificial additives\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNon-toxic\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHypoallergenic\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlakes instead of splinters\u003c\/strong\u003e — designed to wear down safely\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCarbon neutral\u003c\/strong\u003e through our Tree Nation reforestation partnership\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 1: Pick Your Size — Medium\u003c\/h3\u003e\n\u003cp\u003eBetterBone Wishbone Medium is sized for dogs \u003cstrong\u003e30 to 60 lbs\u003c\/strong\u003e — think Border Collies, Australian Shepherds, Bulldogs, Doodles, and other medium breeds. Big enough to pin between the paws and work on, without the heft of our Large.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e dogs 30 to 60 lbs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 7.5\" x 4.5\"\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGot a smaller or bigger dog? Shop \u003cstrong\u003eBetterBone Wishbone Mini\u003c\/strong\u003e, \u003cstrong\u003eSmall\u003c\/strong\u003e or \u003cstrong\u003eLarge\u003c\/strong\u003e for the right fit.\u003c\/p\u003e\n\u003ch3\u003eStep 2: Pick Your Density\u003c\/h3\u003e\n\u003cp\u003eDensity is how tough and thick the chew is. Medium launches in two densities, so match it to your dog's chewing style.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eModerate\u003c\/strong\u003e — just-right toughness for most everyday chewers. A natural alternative to nylon that's a little easier on teeth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHard\u003c\/strong\u003e — our most durable option, for stronger and more determined chewers. Comparable to antlers in strength, made with plant-based material.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIf your dog wears the chew down quickly or breaks off larger pieces, move up to Hard. Looking for our gentlest density for a puppy or senior? Light is coming soon to Medium, and it's available now in our Mini, Small and Large.\u003c\/p\u003e\n\u003ch3\u003eStep 3: Scent\u003c\/h3\u003e\n\u003cp\u003eMedium launches in \u003cstrong\u003eBeef\u003c\/strong\u003e, a hypoallergenic, plant-based scent infusion — no animal byproducts and no artificial additives. The scent keeps dogs curious and engaged, and it won't stain your floors or furniture or leave a lingering smell in your home.\u003c\/p\u003e\n\u003cp\u003eVeggie and Venison are coming soon to Medium.\u003c\/p\u003e\n\u003ch3\u003eA Healthier Chew\u003c\/h3\u003e\n\u003cp\u003eBetterBone Wishbone Medium is built on \u003cstrong\u003eVernovo™\u003c\/strong\u003e, our proprietary blend of cellulose and plant extracts — food-grade, plant-based materials chosen for strength without compromise. You'll never find nylon, rawhide, or harmful chemicals in our chews, because your dog's health comes first. With BetterBone, it's as much about what's \u003cstrong\u003enot\u003c\/strong\u003e in the chew as what is.\u003c\/p\u003e\n\u003ch3\u003eBuilt to Last, Designed to Be Safe\u003c\/h3\u003e\n\u003cp\u003eBetterBone Wishbone Medium is engineered for real chewing. Our trident-shaped ends feature \u003cstrong\u003edental nubs, ridges, and smooth ends\u003c\/strong\u003e that help clean teeth and massage gums as your dog chews, reaching the trickier spots and supporting everyday dental health. And because safety comes first, BetterBone is designed to wear down into soft flakes instead of breaking into sharp splinters — so chew time stays satisfying and safer. Always supervise your dog while chewing, and replace the chew once the ends are about 50% worn.\u003c\/p\u003e\n\u003ch3\u003eBetter for Your Dog. Better for the Planet.\u003c\/h3\u003e\n\u003cp\u003eSustainability isn't an afterthought — it's the whole point. Our packaging is printed with non-toxic ink. Compared to traditional chews, BetterBone is made with \u003cstrong\u003e85% less CO₂\u003c\/strong\u003e and \u003cstrong\u003e97% less non-renewable resource use\u003c\/strong\u003e, and we're \u003cstrong\u003ecarbon neutral\u003c\/strong\u003e through our Tree Nation reforestation partnership. Less waste. More wag.\u003c\/p\u003e\n\u003ch3\u003eA Quick Note on Safe Chewing\u003c\/h3\u003e\n\u003cp\u003eBetterBone is a chew toy — not a treat, a meal, or food of any kind, and it provides no nutritional value. It's designed purely for chewing satisfaction. Small flakes may come off during chewing, so always supervise your dog at play. \u003cstrong\u003eChew — don't eat.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBetterBone Wishbone Medium: a better chew for your dog, and a better choice for the planet.\u003c\/strong\u003e\u003c\/p\u003e","brand":"BetterBone","offers":[{"title":"Medium \/ Moderate \/ Beef","offer_id":67654652133561,"sku":"BSI-100-211","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Hard \/ Beef","offer_id":67654652231865,"sku":"BSI-100-311","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/7529\/0297\/files\/01-BetterBoneWishbone-MediumModerateBeef-FrontRender.png?v=1791314529","url":"https:\/\/thebetterbone.com\/products\/betterbone-wishbone-medium-chew-toy","provider":"BetterBone Natural Durable Dog Chews","version":"1.0","type":"link"}